Monday, 5 December 2011

Water of Life


The Water of Life is such a great expression. 

Fundamental, elemental and full of promise, it is a phrase found in fairy tales, science fiction and even the bible!


Noble Ox in full flow

For Nicholas Hepworth, founder of Common Futures, water really is fundamental.  Pioneering new ways to manage the life-giving resource equitably, Common Futures brings a fresh approach to the complex challenges of international development, climate change, environment and water management, and ‘doing business’ sustainably.

In summer 2011, Nick commissioned Noble Ox to create a brand, visual identity and website for Common Futures.  In October, Common Futures launched and the client was delighted: 

"Establishing a new entity is a daunting prospect, so working with Noble Ox has been brilliant; we knew we were in safe hands from the start.  Listening with sensitivity and perception, Charlotte led us through the branding process.  From there, she devised a bold, robust online approach inspiring the rest of the Noble Ox creative team to go the extra mile and deliver a fantastic visual identity and website...” 
Nicholas Hepworth PhD ~ Managing Director, Common Futures

Find out more about the Noble Ox approach to the Common Futures project, Noble Ox Case Studies. 

Water of life

The phrase also gives us the word whisky, derived from uisge beatha, the Gaelic for water of life.  Not surprisingly, this was the preferred definition on the Noble Ox Night at the Scotch Malt Whisky Society in November.  Here, we were truly blessed with a life-affirming range of stunning single cask malts, a memorable evening, with great company...

"The event had a great feel.  On the way home I genuinely thought myself very lucky to have been invited to such a special but low key tasting."   John Mark Di Ciacca ~ JEF Developments Ltd

A BIG thank you to the Society, Noble Ox looks forward to hosting more events in the year to come.

Charting new waters

Talking of which, the New Year holds much excitement as we dive into new projects with new clients, whilst making sure all brand and marketing activity for existing clients is water tight!

Contact us to discuss how the Noble Ox blend of imaginative, no-nonsense, hardworking marketing will drive your brand and prosperity in 2012.

Meanwhile, thank you for your continued support for Noble Ox, wishing you all the best for the festive season and coming New Year.

Charlotte


Please visit Noble Ox Marketing for detail on Noble Ox Brand Design Marketing Services and view Noble Ox Track Record for more background and client feedback on our work to date. For some extra flavour visit the Noble Oxtales archive. Then, all you need to do is contact Noble Ox.